| 摘要: |
| 目的 通过多感官体验研究提升博物馆文创产品的情感体验，增强用户与文创产品间的情感沟通，提升产品设计水平与质量，解决当前创意不足、形式单一等同质化问题。方法 从交互的角度将博物馆文创产品分为3个维度，结合文创案例从通感的3种层次构建用户多感官体验模型以及基于多感官体验的博物馆文创产品设计方法，最后通过具体案例实践进行说明与验证。结果 基于多感官体验的设计方法可以提升用户的感官体验，强化博物馆文创产品设计中的区别度。结论 多感官体验有助于促进产品与人之间的交流互动，提升用户和产品之间的情感共鸣，推进博物馆文化的传承与发展。 |
| 关键词: 多感官体验 博物馆文创 交互体验 产品设计 |
| DOI：10.19554/j.cnki.1001-3563.2021.18.046 |
| 分类号:TB472 |
| 基金项目:2018 年度教育部人文社会科学研究青年基金项目“文化认同视域下博物馆文创产品设计开发研究”(18YJC760138);教育部2019年第二批产学合作协同育人项目“基于虚拟现实的传统文化与非遗的文创产品创新设计教育改革”(201902054025) |
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| Design of Museum Literary Creation Products Based on Multi-sensory Experience |
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ZHANG Zu-yao, YE Liu-qin
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(Zhejiang Sci-Tech University, Hangzhou 310018, China)
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| Abstract: |
| Through multi-sensory experience research, the emotional experience of museum cultural and creative products can be improved, the emotional communication between users and cultural and creative products can be enhanced, the product design level and quality can be improved, and the homogenization problem of insufficient creativity and single form can be solved. From the perspective of interaction, the museum cultural and creative products are divided into three dimensions. Combined with cultural and creative cases, the user’s multi-sensory experience model and the design method of museum’s cultural and creative products based on multi-sensory experience are constructed from three levels of synesthesia. Finally, it is illustrated and verified through specific case practice. The design method based on multi-sensory experience can enhance users’ sensory experience and strengthen the differentiation in the design of museum cultural and creative products. Multi-sensory experience can promote the interaction between products and people, enhance the emotional resonance between users and products, and promote the inheritance and development of museum culture. |
| Key words: multi-sensory experience museum cultural and creative products interactive experience product design |
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