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| 以用户需求为导向的产品设计研究 |
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张幸荣
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武夷学院，武夷山 354300
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| 摘要: |
| 目的 分析产品设计的发展趋势，探讨与总结其在以用户需求为导向的设计方向下，所表现出的具体设计原则与策略。方法 从产品价值与用户需求的关系角度进入产品设计领域，分析其在发展过程中所形成的一套认知标准和设计思维，逐步将视线聚焦于用户需求，就用户体验与产品设计展开深入论述，并对基于用户需求的产品设计从经济、人、自然等影响因素着手，分析其设计原则，最后从交互、人性化、绿色环保等角度，展开具体的理论论述和应用探索。结论 以用户需求为核心的产品设计，能够激活设计师的思维，使其更加准确地把握产品的设计语言，完美地结合消费者的体验与精神需求，实现对产品感性的理解，给人以更加舒适的使用体验。 |
| 关键词: 用户需求 产品设计 使用体验 |
| DOI：10.19554/j.cnki.1001-3563.2020.20.051 |
| 分类号:TB472 |
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| Product Design Oriented by User Demand |
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ZHANG Xing-rong
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Wuyi University, Wuyishan 354300, China
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| Abstract: |
| The work aims to analyze the development trend of product design, discuss and summarize the specific design principles and strategies in the user demand-oriented design direction. From the relation between product value and user requirements, and in the field of product design, the cognitive standards and design thinking formed in its development were analyzed. Then, the emphasis was put on the key of user demand. The user experience and product design were discussed in depth. The design principles of user demand-oriented product design were analyzed from influencing factors such as economy, human and nature. And finally, specific theoretical exposition and application exploration were conducted from the perspectives of interaction, humanization and environmental protection. The user demand-oriented product design can activate the designers’ thinking, make them more accurately grasp the product design language, perfectly combine the experience and the spirit demand of consumers, and inspire the understanding on self-emotion and basic functional nature of product, providing more comfortable experience. |
| Key words: user demand product design usage experience |
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