| 摘要: |
| 目的 从交互体验设计视角探讨古生物博物馆文创产品设计新模式，以改善消费者被动接受古生物文化知识的现状，并为消费者自主参与文创设计提供了有效支持。方法 通过对古生物文化传播特性及传统博物馆文创产品设计模式的研究，利用交互体验式设计方法，重构了博物馆的人-物-场的关系，重构了古生物文创产品设计流程，建立了流程中各环节的负载关系以及知识库，提出了一种面向古生物的交互体验式文创产品设计新模式。结论 以甘肃省和政古生物博物馆为例，验证新模式的可行性。面向古生物的交互体验式文创产品设计模式为博物馆文化传播和文创产品设计提供了新的思路和路径，新模式更加符合新时代人们对古生物文化的认知需求。 |
| 关键词: 古生物博物馆 文化传播 交互体验式设计 文创产品设计 |
| DOI：10.19554/j.cnki.1001-3563.2020.16.017 |
| 分类号:TB472 |
| 基金项目: |
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| Interactive Experience Design Mode of Cultural Creative Products Based on Paleontology Museum |
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WANG Peng, FENG Lei, ZHANG Wei
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Lanzhou University of Technology, Lanzhou 730050, China
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| Abstract: |
| The research aims to explore a new design mode of cultural creative products in paleontology museum from the perspective of interactive experience design, in order to improve the current situation of consumers’ passive acceptance of cultural knowledge of paleontology, and to provide effective support for consumers’ independent participation in design of cultural creative products. Based on the study of the dissemination characteristics of palaeontological culture and the design mode of cultural creative products in traditional museum, the relationship among people, objects and fields in museums was reconstructed by interactive experience design method to build the design process of palaeontological cultural creative products, establish the load relationship and knowledge base of each link in the process, and put forward a new design mode of interactive experience oriented cultural creative product for paleontology. Taking Gansu Hezheng Paleontology Museum as an example, the feasibility of the new mode has been verified. The design mode of interactive experience cultural creative product for paleontology provides a new idea and path for museum culture dissemination and design of cultural creative products and the new mode is more in line with the cognitive needs of paleontology culture in the new era. |
| Key words: paleontology museum culture dissemination interactive experience design design of cultural creative products |
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