| 摘要: |
| 目的 介绍博朗设计中提升用户幸福感的设计方法。方法 首先，介绍了博朗的企业背景；其次，讨论了幸福是如何产生的；第三，介绍了幸福感的影响因素，包括了解日常活动如何产生快乐，进而提出将实践作为抽象的幸福感和设计之间的纽带，并将幸福具象化，将积极实践作为灵感来源；最后介绍了具体的设计框架。结论 总结了博朗设计中为幸福而设计的经验，例如以实践替代个人、专注于积极体验、向合适的用户学习、将实践画板作为一种通用工具、访谈结果的关联性、设计结果的可追溯性、审查具体目标、专注于幸福的销售解决方案等。 |
| 关键词: 博朗设计 为幸福而设计 设计框架 |
| DOI：10.19554/j.cnki.1001-3563.2019.12.004 |
| 分类号:TB472 |
| 基金项目:Das Projekt "Design for Wellbeing" wurde gef?rdert von der Leitmarkt-Agentur und dem Europ?ischen Fond für regionale Entwicklung (EFRE-0800005)；上海高校知识服务平台-海派时尚设计与价值创造协同创新中心（X11071706） |
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| Design for Well-being @ Braun Design |
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DUY Phong Vu
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DeLonghi Braun Household GmbH, Frankfurt 63263, Germany
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| Abstract: |
| The work aims to introduce the design method on how to improve user's well-being in Braun design. Firstly, the background of Braun was introduced; secondly, how to create the well-being was presented; thirdly, the influencing factors of well-being were introduced, including understanding how well-being was intrigued in daily routine and activities. Then, practice was regarded as a linkage between abstract well-being and design, and the well-being was made tangible and positive practice was regarded as original inspiration. Finally, the detailed design framework was discussed. The experience of Design for Well-being in Braun design is summarized, which are supported by practicing on individual cases, focusing on positive experiences, learning from appropriate users, regarding the practice board as a multi-function tool, correlating the findings from interview, tracing the design works, reviewing the specific aims, discussing marketing plans for well-being, and so on. |
| Key words: Braun design design for well-being design framework |
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