| 摘要: |
| 目的 探究北朝石窟莲花装饰纹样在包装设计中的应用，实现北朝石窟莲花装饰纹样在现代包装设计中的创造性吸收和再利用，拓展包装设计的文化内涵。方法 通过研究北朝石窟莲花装饰纹样的特点与文化意涵，结合消费者的审美和心理需求论述北朝石窟莲花装饰纹样在包装设计中应用的可行性；尝试将北朝石窟莲花装饰纹样应用于口嚼型茶叶的包装设计、“莲之物语”化妆品的包装设计和瑜伽精油的包装设计。结论 北朝石窟莲花装饰纹样是异域莲花纹样传入之初与传统文化相融合后，形成具有独特造型风格的装饰纹样，莲花装饰纹样的美好寓意一直流传至今。将莲花装饰纹样与包装设计相结合，使包装设计作品获得更加丰富的文化内涵与表现形式，促进装饰纹样以一种新的形式推广。 |
| 关键词: 北朝石窟 莲花装饰纹样 包装设计 |
| DOI：10.19554/j.cnki.1001-3563.2019.06.048 |
| 分类号:TB482 |
| 基金项目: |
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| Application of Lotus Decorative Pattern in Northern Dynasties' Grottoes in Packaging Design |
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LI Xiao-yu
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Shanxi Datong University, Datong 037009, China
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| Abstract: |
| The paper aims to explore the application of lotus decorative pattern in the northern dynasties’ grottoes in packaging design, to realize the creative absorption and re-design of the lotus decorative pattern in the northern grottoes in modern design, and to expand the cultural connotation of packaging design. By studying characteristics and cultural implications of lotus decorative patterns in the grottoes of the northern dynasties, and combining the aesthetic and psychological needs of consumers, this paper discussed the feasibility of applying lotus decorative patterns in the grottoes of the northern dynasties in packaging design. We tried to apply the decoration pattern of lotus in northern dynasties’ grottoes to the package design of chewing tea, the cosmetic package design of "the story of lotus" and the package design of yoga essential oil. The northern dynasties’ grottoes decorative pattern is a unique decorative pattern which integrates the traditional culture with foreign lotus pattern when it was introduced to China. The lotus decoration pattern of fine moral has been spread so far. Combination of lotus decorative pattern and packaging design endows packaging with richer cultural connotation and pattern of manifestation. It promotes the promotion of decorative patterns in a new form. |
| Key words: Northern dynasties' grottoes lotus decorative pattern packaging design |
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