| 摘要: |
| 目的 研究认知心理学在UI数码媒体界面设计中的应用。方法 通过对认知心理学规律的科学分析，来对UI数码媒体界面设计的现状进行研究。结论 信息传达的方式各式各样，在UI界面设计中，常见的信息传达要素有文字、图形图标、颜色、影像、语言、声音等，无论用哪种信息传达手段，都应该将抽象的信息转换为直观、形象、准确的符号语言，使用户能够按照符号线索搜寻或接收到所要了解的信息，这个过程越简单容易，UI界面用户受到的挫败感越低，获得信息的满足感就越强烈。UI界面设计除了考虑人的生理和行为机能之外，还要使产品的设计符合用户的心理认知，甚至需要尽一步地满足用户的高层次需求，即情感互动、审美品味、文化归属和附加价值需求等。 |
| 关键词: 认知心理学 UI界面设计 交互设计 信息传达 |
| DOI： |
| 分类号:TB472 |
| 基金项目: |
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| Application of Cognitive Psychology in the UI Design |
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CHEN Zhao-ni
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Chongqing Technology and Business University, Chongqing 400067, China
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| Abstract: |
| It aims to study the application of cognitive psychology in the UI interface design. By analyzing the law of cognitive psychology, it studies the status quo of UI interface design of digital media. The way to convey information is various, in UI design, common message elements include text, graphics, icons, color, image, language, voice, etc. No matter use which kinds of means of information, the abstract information should be transformed into intuitive, image, accurate symbol language, which enable users to search or received in accordance with the symbol clue to understand the information. This process is easy, UI interface user by a lower sense of frustration, the satisfaction of access to information becomes more intense. UI interface design should not only consider people's physiological and behavioral functions, but also make the product design is in line with the user's psychological cognition, even need to do step to meet the demand of the user's high level, namely, emotional interaction, aesthetic taste and cultural belonging and additional value demand, etc. |
| Key words: cognitive psychology UI interface design interaction design message transmission |
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