| 摘要: |
| 目的 探讨工业设计人员如何综合应用科学方法进行产品设计定位的合理性论证与初步设计提案。 方法 通过数学建模对基本设计定位进行效益水平论证，结合 QFD 理论、 KJ 法和 AHP 法的运用进行约束条件分析和可替换式结构选择，得出有形设计提案。 结果 获得了 4 种扫雪条件的成本公式和效益公式，两用车的 4 个二次水平， 23 个三次水平， 6 对冲突需求与技术解决方案， 14 项可采用技术措施， 1 个用户需求—技术方案关系矩阵和 1 套外观设计提案。 结论 此方法可以有效减少设计人员对设计定位的主观性和先验性，减少发散思维和感性逻辑所引起的造型提案随意性，可以提高设计定位和设计方案的科学合理性和实际应用性。 |
| 关键词: KJ-AHP-QFD 组合 设计定位 技术方案 外观设计提案 |
| DOI： |
| 分类号:TB472 |
| 基金项目:河北省高等教育教学改革研究项目 （2015GJJG032） ；燕山大学青年教师自主研究计划课题社科 A 类项目 （13SKA009） |
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| The Appearance Draft Design of Dual-sweeper Based on the Combined KJ-AHP-QFD |
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WU Jian-tao, LI Ting
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Yanshan University, Qinhuangdao 066004, China
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| Abstract: |
| To discuss the industrial designers how to use the multiple methods for the product marketing and draft design. First, through the basic design positioning of mathematical modeling, we can set the argument of benefit level. Second, in combination with the theory of QFD, KJ and AHP, we can get the constraint. Finally, we can draw a proposal. The research got 4 cost formula,4 benefit formula for 4 kinds of snowcleaning condition, 4 secondary levels, 23 three levels, 6 conflict requirements and technical solutions, 14 technical measures, 1 relation matrix between user demand & technology solutions and 1 appearance draft design. This method can reduce the subjectivity and apriority of design positioning effectively. At the same time, it can reduce the randomness of modeling design causing by divergent thinking and emotional logic. It will greatly improve the rationality of design positioning. |
| Key words: combined KJ-AHP-QFD design positioning technology plan appearance draft design |
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