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基于“和合”文化的包装设计新路径
易平
四川美术学院,重庆 401331
摘要:
目的 将传统“和合”文化引入当代包装设计进行思考,为“和合”文化在当代包装设计中提供更多的可能性。 方法 从美学的视角解读中国传统“和合”文化,提出“和合”文化在当代包装设计中的应用价值。 结论 “和合”文化的包装设计新路径,着重于对中国传统“和合”文化进行再认识和再创造,在现代的审美中赋予其时代的新内涵。
关键词:  和合  包装设计  新路径  古为今用
DOI:
分类号:TB482
基金项目:
New Path of Packaging Design Based on "Harmony" Culture
YI Ping
Sichuan Fine Arts Institute, Chongqing 401331, China
Abstract:
It aims to think about how the traditional "harmony" culture into modern packaging design, to find the "harmony" culture into a new path for contemporary packaging. Traditional "harmony" culture is interpreted from the perspective of aesthetics, and the application value of "harmony" culture is put forward in modern packaging design. New path of packaging design of "harmony" culture are focus on the recognition and recreation of traditional Chinese "harmony" culture, which endows them with new connotation of the times.
Key words:  harmony  packaging design  new path  adapt ancient forms for present-day use

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