| 摘要: |
| 目的 研究设计行为的社会目的性， 为产品设计提供新的思路与方法。方法 从社会和设计两个角度进行分析。在社会方面， 主要论述人类社会需要设计； 在设计方面， 从设计行为的三要素和设计具体实践活动解析设计可以服务社会。结论 设计具备服务社会的特质， 设计的社会目的性由现代主义设计运动提出并进行实践， 关注设计的社会目的性不仅是为了让设计能更好地服务于人类， 也为现代企业产品设计创新带来了新思路。 |
| 关键词: 设计行为 社会目的 产品 企业 |
| DOI： |
| 分类号:TB472 |
| 基金项目:湖南省自然科学基金 （2015JJ4015） |
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| The Social Purpose of Design Activity |
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WU Xue-song, ZHAO Jiang-hong
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Hunan University，Changsha 410082，China
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| Abstract: |
| It studies the social purpose of design activity so that it can provide new ideas and methods of product design. Analyzing from two points of society and design， it mainly discusses that the human society needs design in the aspect of society. In design， it analyzes why design can serve the human society from three elements of design activity and design practical activities.Design have quality of serving society， the social purpose of design.however， is proposed and practiced by Modernism. Focusing on social purpose of design not only can make possible that design better serves mankind，but also improve product innovation of enterprise. |
| Key words: design activity social purpose product enterprise |
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