| 摘要: |
| 目的 研究仿生设计在儿童食品包装中的应用。方法 从对儿童食品包装仿生设计的有关文献进行整理， 然后结合整个市场的要求和个人对食品仿生设计的理解进行分析， 拟定出合理的设计模式， 最终实际运用到儿童食品仿生设计中。结论 目前可以利用很多新型的设计元素来吸引儿童消费者， 以此获得消费者的好感度。为了满足广大消费者的要求， 在儿童食品包装设计中注重仿生设计，通过鲜亮的色彩设计出看似美味的包装， 只有这样， 才能和儿童消费者产生共鸣。 |
| 关键词: 仿生设计 儿童食品 色彩 包装设计 |
| DOI： |
| 分类号:TB482 |
| 基金项目:2013年湖北省教育厅人文社会科学指导性研究项目 （13g472） |
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| Bionic Design of Children Food Packaging |
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GUO Ting-ting
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Wuchang University of Technology，Wuhan 430063，China
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| Abstract: |
| It studies the application of bionic design in the children′ s food packaging. The literatures of bionic design of children′s food packaging are sorted， and then combined with the market demands and personal understanding of the food bionic design， it formulates a reasonable design mode， which finally is actually applied to the design of children′s food bionics. For the moment， there are a lot of new design elements to attract children to get the favor degree of consumers. In order to satisfy the needs of the consumers，children food packaging design should pay attention to the bionic design of food packaging， and design the seemingly delicious packaging through bright color. Only in this way， can produce resonance between consumers and children. |
| Key words: bionic design children′s food color packaging design |
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