| 摘要: |
| 目的研究以十二生肖为主题的APP的创新设计。方法一是将传统生肖形象与iPhone游戏应用用户体验相结合；二是将传统生肖文化元素与现代风格结合，进行图形设计。结论在设计的基础上，以“十二生肖”APP为研究对象，分析了十二生肖视觉元素的发展演变趋势，探讨了以十二生肖为主题的APP创新设计研究的3个方面，说明了如何通过设计创新，来促进有关民族文化APP体验设计的进步与完善。 |
| 关键词: 十二生肖 传统与现代 用户体验设计 中国元素 |
| DOI： |
| 分类号:TB472 |
| 基金项目:2011年度教育部人文社会科学研究规划基金项目(11YJA760037)；江南大学产品创意与设计文化研究中心专项研究资助项目 |
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| APP Innovative Design with "Zodiac" Theme |
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SONG Li-qing1,2, LI Shi-guo1,2
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1.School of Design，Jiangnan University，Wuxi214122，China;2.Cultural and Products Research Centre，Jiangnan University，Wuxi214122，China
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| Abstract: |
| ObjectiveIt studied the innovative design about "Zodiac". MethodsOne was the combination of the traditional zodiac image and the user experience of application game.Second was the graphic design by the combination of traditional zodiac cultural elements with modern style. ConclusionThrough the research on the "Zodiac"，it analyzed the development trend of zodiac visual elements，discussed and put forward three aspects of innovative design and research on the zodiac theme application.At last，it stated how to promote the progress and improvement of the user experience design about traditional culture through innovation. |
| Key words: Zodiac tradition and modernity user experience design Chinese elements |
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