| 摘要: |
| 基于感性工程学提出了产品造型的设计与评价方法，并以汽车仪表盘为例进行了分析,基于问卷调查，用语意差分法将消费者对仪表盘的感觉特性定量化，建立并验证了仪表盘造型要素和主要意象描述之间的关系，对产品概念设计及设计效果的评价有指导意义，同时使消费者的感觉特性需求贯穿到产品外观造型设计中。 |
| 关键词: 感性工学 仪表盘 语意差分法 回归分析 |
| DOI： |
| 分类号:TB472 |
| 基金项目: |
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| Product Design and Evaluation Based on Kansei Engineering |
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LIU Chu-yu, WANG Hai-lin, CHEN Rong
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South China Agriculture University，Guangzhou 510642，China
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| Abstract: |
| It proposed the method of design and evaluate a product base on kansei engineering, and took dash board as an example. In the course of the study, it used a large number of questionnaires, and quantified consumers′sensory imagery on different dash boards using semantic differential method. Then it built and verified the relationship between modeling elements and sensory imagery of dash board. The complete steps in this study also can be applied to other products. It can be used in product design and design evaluation. In this way, product design can become easier to meet the requirement of consumers′sensory. |
| Key words: kansei engineering dash board semantic differential method regression analysis |
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