| 摘要: |
| 提出现代包装功能延展的概念， 并阐述了包装功能延展的环保意义。对包装功能延展设计进行具体化探索：包装功能延展设计的方向、 包装功能延展设计的决定因素等。包装功能的延展方向分为后续功能的延展、 与产品存在联系的延展和视觉元素装饰3个方向。包装功能延展设计的实践化， 必将为绿色包装带来新的契机。 |
| 关键词: 包装 功能 延展 结构 |
| DOI： |
| 分类号:TB472 |
| 基金项目:北京市教育委员会社科计划面上项目 （A1018） |
|
| Study on Functional Extension of Modern Packaging |
|
LIU Bing-bing
|
|
North China University of Technology， Beijing 100144， China
|
| Abstract: |
| It proposed the concept of functional extension of modern packaging, and described the environmental significance of functional extension of packaging. Here is specific exploration in functional extension of the packaging: the direction of extension, the decisive factors of extension. There are three directions: one is extension of follow-up function, second is extension that a link with the products, third is the decoration of visual elements. Practice design in functional extension of packaging will bring new opportunities for green packaging. |
| Key words: packaging function extension structure |
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