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基于兴趣为导向的书籍整体设计研究
曲晓艺
北京印刷学院,北京 102600
摘要:
通过研究兴趣在心理学中的特点和意义, 挖掘兴趣对于书籍整体设计的导向作用。结合生活中的书籍整体设计实例, 说明兴趣在书籍整体设计中的重要性。论述了由兴趣出发的书籍整体设计个性化、 人性化, 使人心情愉悦、 产生主动阅读情感。在此基础上, 提出兴趣的情感选择作用, 指出书籍整体设计需要以兴趣差异为导向, 寻找有趣, 关注小细节同时设计阅读时的满足感。这种设计思维方法让读者有更多的精神兴趣, 适于当代书籍整体设计。
关键词:  兴趣  书籍整体设计  趣味  关怀  满足感
DOI:
分类号:J524.5
基金项目:
Study on the Overall Book Design Based on Interest
QU Xiao-yi
Beijing Institute of Graphic Communication,Beijing 102600,China
Abstract:
Based on the characteristics and meaning of interest in psychology, it discussed the guidance role of discovering interests for overall book design.Combined with examples of overall book design, it explained the importance of interests in daily life. It discussed overall book design based on interest was individual and human during reading. It not only made people feel good, but also crated a positive attitude to read. Thereafter, it proposed the interest play a significant role in emotional choice.The designer should base on individual interest,find interesting,attention to every detail,and design gratification.This new design thinking will conduct more spiritual interest for everyone during reading experience,it is fit for modern book design.
Key words:  interest  overall book design  interesting  solicitude  gratification

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