| 摘要: |
| 目的 地域性色彩的采集和应用是当代色彩研究和文创视觉设计的重要内容。从徽州地域自然色彩提取与调和的角度，探讨文创视觉设计中色彩应用的新思路，实现徽州特色文化的传承与传播。方法 首先，采用统计色彩直方图的方法分析徽州地域的自然图像，提取四季的代表色彩，构建文创视觉设计的用色资源库；其次，结合自然调和配色方法，获取优化的色彩方案，指导文创产品的配色设计；最后，从徽州砖雕纹样中抽取具有文化象征性和美学价值的四种动物形象，并将其作为文创图案色彩的设计元素，再基于代表色，调和开发出清爽淡雅，具有典型地域特色的“四季徽州”文创视觉设计应用。结论 通过分析与提炼徽州地域自然色彩特征，探析基于图像色彩提取的色彩设计方法，以“四季徽州”文创设计的实际案例，检试此方法的可行性，为徽州文创视觉的色彩设计提供新的思路和方法。 |
| 关键词: 自然色彩 色彩提取 地域特色 图案色彩 文创设计 |
| DOI：10.19554/j.cnki.1001-3563.2020.16.038 |
| 分类号:J511 |
| 基金项目: |
|
| Application of Natural Color Extraction of Huizhou Region in Creative Visual Design |
|
LI Yong-jie
|
|
Hefei University of Technology, Hefei 230001, China
|
| Abstract: |
| Collection and application of regional color is an important content in contemporary color research and creative visual design. The work aims to explore the new ideas of color application in creative visual design from the perspective of natural color extraction and harmony in Huizhou region, and achieve the inheritance and dissemination of Huizhou characteristic culture. Firstly, the statistical color histogram was used to analyze the natural images of Huizhou region and the representative colors of the four seasons were taken out to construct the color resources database of creative visual design. Secondly, combining the natural harmony color matching method, the optimized color scheme was obtained to guide the color matching design of the creative products. Finally, four kinds of animal images with cultural symbolism and aesthetic value were extracted from the Huizhou brick carving pattern and used as the design elements of creative pattern color. Based on representative color harmony, a refreshing and elegant application of “Four Seasons of Huizhou” creative visual design with typical regional characteristics was developed. Through the analysis and extraction of the natural color features of Huizhou region, the color design method based on the image color extraction is explored and analyzed. Meanwhile, by taking the practical case of the cultural and creative design of the “Four Seasons of Huizhou”, the feasibility of such method is tested, thus providing new thoughts and methods for the color design of the cultural and creative vision in Huizhou. |
| Key words: natural color color extraction regional characteristics pattern color creative design |
