引用本文:殷俊,王婉晴.基于注意和视知觉的移动端界面设计应用[J].包装工程,2019,40(10):68-72.
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基于注意和视知觉的移动端界面设计应用
殷俊, 王婉晴
江南大学数字媒体学院,无锡 214000
摘要:
目的 针对移动端软件数量激增以及用户对软件设计要求不断提高的发展趋势,从注意和视知觉的角度出发,研究移动终端界面设计中提高用户粘性的方案。方法 首先从注意和视知觉对用户心理和生理的影响,来剖析软件中提高用户注意和视知觉利用率的设计因素,然后从用户需求和移动终端设计特点出发,通过分析市面上的软件案例,对比其中对注意和视知觉设计的差异,最终提出在移动终端界面设计中,能提升用户注意和视知觉体验的设计模式,以及符合信息布局的交互设计具体创新细节。结论 移动终端界面设计影响着软件的用户粘性,把握注意和视知觉在界面设计中的应用特性,在提升产品使用舒适性的同时满足不同用户的需求,为用户提供更好的使用体验。
关键词:  界面设计  设计模式  注意  视知觉  移动终端  创新设计
DOI:10.19554/j.cnki.1001-3563.2019.10.012
分类号:TB472
基金项目:
Mobile Interface Design and Application Based on Attention and Visual Perception
YIN Jun, WANG Wan-qing
School of Digital Media, Jiangnan University, Wuxi 214000
Abstract:
The paper aims to deal with the rapid development of mobile terminal software and user's increasing demand for software design and to study the scheme for improving user's stickiness in interface design of mobile terminal from the point of view of attention and visual perception. Firstly, design factors of improving the user's attention and visual perception utilization in software were analyzed from influences of attention and visual perception on the user's psychology and physiology. Then software cases in the market were analyzed from the user's demand and mobile terminal design to compare the differences of attention and visual perception design. Finally, a mobile terminal interface design mode that could enhance the user's attention and visual perception experience as well as specific innovative details in line with the layout of the interactive design was proposed. The design of mobile terminal interface affects user's stickiness of software, grasps the application characteristics of attention and visual perception in the interface design, satisfies the needs of different users while improving the comfort of product usage, and provides users with a better user experience.
Key words:  interface design  design pattern  attention  visual perception  mobile terminal  innovative design

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