引用本文:谷利敏,王时英.“无意识设计”理念在产品设计中的应用[J].包装工程,2018,39(10):162-166.
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“无意识设计”理念在产品设计中的应用
谷利敏1,2, 王时英1,2
1.太原理工大学,太原 030024;2.精密加工山西省重点实验室,太原 030024
摘要:
目的 研究“无意识设计”理念应用于产品设计的方法。方法 基于对“无意识设计”概念的理解,通过案例研究与分析,以用户和产品之间的关系为出发点,从行为启示、行为激发、情感激发3个方面来探讨“无意识设计”理念在产品设计中的应用方法,并将这3种方法应用于宿舍桌椅书架的设计实践中,以此来证明该方法的合理性与可行性。结论 总结出“无意识设计”理念在产品设计中的应用方法,为工业设计师处理用户和产品之间的关系提供一种新的认知,为基于“无意识设计”理念的产品设计提供新方法和新思路,使设计出的产品能够满足用户的潜在需求,产品的使用方式可以遵从用户的行为习惯,产品与用户之间能够建立良性的情感交互,从而实现更为完美的产品体验。
关键词:  无意识设计  产品设计  用户  产品体验
DOI:10.19554/j.cnki.1001-3563.2018.10.030
分类号:TB472
基金项目:
Application of "Without Thought" Philosophy in Product Design
GU Li-min1,2, WANG Shi-ying1,2
1.Taiyuan University of Technology, Taiyuan 030024, China;2.Shanxi Key Laboratory of Precision Manufacturing, Taiyuan 030024, China
Abstract:
It aims to study the methods of applying the "without thought" philosophy to product design. Based on an understanding of "without thought" philosophy of design, through case study and analysis, taking the relationship between the user and the product as a starting point, the application of the "without thought" philosophy of design in product design are explored from three aspects of action affordance, action stimulation, emotion stimulation, and these three methods are applied to the design practice of dormitory desks and chairs, in order to prove the rationality and feasibility of the method. The application methods of "without thought" philosophy of design in product design is summarized, which provides a new perception for industrial designers to think about the relationship between products and users and provides new methods and ideas for the product design based on the "without thought" philosophy of design, to make the designed product meet the potential needs of the user. The use of the product can comply with the user's behavior and the product can establish a healthy emotional interaction with the user, thus achieving a more perfect product experience.
Key words:  without thought  product design  user  product experience

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