| 摘要: |
| 目的 探究不同形式的视错觉表现在视觉传达设计中的具体应用方式。 方法 以视错觉的 3种不同表现形式为切入点，探究其应用于视觉传达设计的重要意义，并以此为基础，通过具体的实例分析论述视错觉表现在视觉传达设计中的具体应用策略。 结论 视错觉带给人的一种特殊的视觉体验，能够与视觉传达设计相互融合，扩展视觉传达创作的艺术空间和思维空间。 |
| 关键词: 视错觉 视觉传达 意义 |
| DOI： |
| 分类号:J524.9 |
| 基金项目:重庆市人文科技学院校级课题（15CRKXJ07） |
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| Application of Optical Illusion in the Visual Communication Design |
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BAI Xue
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School of Architecture and Design, Chongqing Institute of Humanities and Science, Chongqing 401524, China
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| Abstract: |
| It aims to explore the specific application of different forms optical illusion in the visual communication design. Taking three different forms of visual illusion as the breakthrough point, it explores the significance of its application in visual communication design. Based on it, through concrete examples, it discusses the specific application strategy of optical illusion in the visual communication design. Visual illusion can bring a special visual experience, fuse with visual communication design, expand the visual communication art space and thinking space. |
| Key words: optical illusion visual communication meaning |
