| 摘要: |
| 目的 研究传统漆器包装与现代化妆品包装在精神和审美方面的联系与传承。 方法 分析传统漆器和现代化妆品“后”包装设计在精神与审美等多层面之间的联系。 结果 传统漆器包装与现代化妆品包装有着诸多的审美趋同性，可以为现代化妆品包装设计提供借鉴。 结论 从传统文化中汲取养分，针对特定品牌与目标人群展开设计，是提升现代化妆品包装水平的关键。 |
| 关键词: 汉代漆器包装 化妆品“后”包装 内在精神 审美追求 |
| DOI： |
| 分类号:TB472 |
| 基金项目: |
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| The Aesthetic Analysis of Han Dynasty Lacquer and the Cosmetic" Whoo " Packaging Design |
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FU Xing1,2, DONG Ya3
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1. Tianjin University, 300072, China;2. Tianjin University of Technology and Education, Tianjin 300222, China;3.Tianjin University, 300072, China
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| Abstract: |
| It aims to study of traditional lacquer packaging and modern cosmetics packaging in the spirit and aesthetic aspects of contact and inheritance. Through the analysis of the traditional lacquer and modern cosmetics "Whoo" packaging design between the spirit and aesthetic level between the links, it explores how to in modern cosmetics packaging design distinctive traditional culture characteristics. Traditional lacquer packaging with modern cosmetics packaging design has many aesthetic homoplasy, can provide a very rich soil for the modern cosmetics packaging design. Putting forward from the traditional culture of nutrition, for a specific brand and target population design, is the key to improve the modern cosmetics packaging. |
| Key words: Han dynasty lacquer packaging cosmetics packaging "Whoo" inner spirit aesthetic pursuit |
