引用本文: | 李杨.基于数字平台的非遗旅游资源化创新模式研究[J].包装工程,2015,36(10):32-35. |
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基于数字平台的非遗旅游资源化创新模式研究 |
李杨
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天津理工大学,天津 300384
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摘要: |
目的 基于数字平台探寻非遗旅游资源化创新体系建设的思路。方法 由非遗核心特质入手,注重文化本我价值研究。基于 “旅游事件完整性”, 通过系统要素与用户行为需求的递进式推导, 获取数字技术作用于旅游体验性产品创新的方法, 进而完成最终框架建设。结论 以数字平台为契机, 从非遗特质如何创新更具市场潜质又能确保非遗文化内核传承的旅游资源入手, 获得物联网与虚实融合、 实时交互等旅游新产品, 通过 “核心旅游事件” 完成创新性旅游活动, 最终实现非遗的旅游资源创新模式蜕变。 |
关键词: 数字平台 旅游资源 旅游活动 |
DOI: |
分类号:TB472 |
基金项目:2014年天津市艺术科学规划项目 (D14051) |
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The Innovational Model of Intangible Cultural Heritage Tourism Based on the Digital Platform |
LI Yang
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Tianjin University of Technology,Tianjin 300384,China
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Abstract: |
It explores the ways for innovative system construction of intangible cultural heritage tourism resources based on the digital platform. Starting from the characteristics of the intangible cultural heritage, focus on the cultural values of their own is important. Through the progressive deduction of system elements and user behaviors demand, the digital technology access to tourism experience products innovation is achieved. Finally the theoretical framework is completed. Based on digital platforms, from intangible cultural heritage characteristics how to innovate the market potential and ensure the tourism resource of the core inheritance of intangible cultural heritage, the internet of things and new tourism products. Through the core tourism, the innovative mode of intangible cultural heritage is achieved ultimately. |
Key words: digital platform tourism resource tourist activity |
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