| 摘要: |
| 从包装设计民族化的趋势出发，通过对土家族文化内涵和民间美术形式的研究，结合现代生活的新需求从图形、符号、色彩3 个方面着手，思考土家族民族艺术在现代包装设计中的应用和表现。 |
| 关键词: 土家族 民族文化 包装 |
| DOI： |
| 分类号:TB482 |
| 基金项目: |
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| Research on Strategy of Packaging Design of Tujia National Culture |
|
JIANG Lei-ge1, JIANG Bei-mei2
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1.Zhongkai University of Agriculture and Engineering， Guangzhou 510225， China;2.Hubei University of Nationalities，Enshi 445700，China
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| Abstract: |
| Starting from the trend of nationalization of packaging design, combined with three aspects of graphics, symbols and colors through study on Tujia culture and folk art forms, it thought about the application and performance of Tujia national art in modern packaging design. |
| Key words: Tujia national national culture packaging |
